The Turks and Caicos Islands’ Premier, Dr. the Honourable Rufus W. Ewing, along with the Minister of Tourism, Environment, Culture and Heritage, the Honourable Porsha Stubbs-Smith, will be leading a delegation of high-level officials as they visit six cities in five nights on a sales blitz across the Continental United States of America.
This year’s blitz, which is scheduled for May 18th to May 22nd, is the second to be held in partnership by the Office of the Premier, the Turks and Caicos Islands Tourist Board and the Turks and Caicos Hotel and Tourism Association (TCHTA) for the strategic promotion of the country in key cities in the United States in the areas of Tourism, Investment, Real Estate and Commerce.
The delegation, which will includes members of the Office of the Premier, the Ministry of Tourism, the Tourist Board, TCHTA and Turks and Caicos Real Estate Association (TCREA), will be hosting strategic networking functions specifically designed to interact with travel professionals, real estate agents, Mayoral Government Officials, members of the respective Chambers of Commerce, potential investors and other specially invited guests in Atlanta, Houston, Dallas, Chicago, New York and Boston throughout their week abroad.
In 2014, the Turks and Caicos Islands enjoyed record numbers in tourist arrivals and stay overs, which was due in part to marketing initiatives such as last year’s successful Sales Blitz. The delegation hopes to build on that by creating synergies towards high year-round tourist arrivals from these and other key regions, where market analysts suggest are home to some of the highest concentrations of high net worth travelers and investors and are deemed the continental hub for corporate America.
The overall benefits of the Sales Blitz to the Turks and Caicos Islands are expected to be increases in tourist arrivals, the broadening of opportunities for investment and building on the strategic direction for bringing sustainable year-round stimuli to the economy, particularly to the hospitality sector and especially to the small and medium sized businesses locally.